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Consumers around the world have developed a taste for American fast-food, but demand for burgers and pizzas is notably strong in China. American players who understand the market and tailor their menus to Chinese tastes, have been staying ahead of the game. In 2012, experts say that the Chinese fast food industry will continue to flourish, despite the odds against the industry. Here we are referring to the rising raw materials and labor costs, and higher store rental. Nanfang Daily, which is the official Guangdong Communist party paper said both Chinese and foreign brands will face these challenges. But, these companies remain unfazed. In fact, with changing consumer tastes and China rapidly embracing snack foods, both local and international companies have BIG plans for the year. In today's Money Matters segment, we'll first talk about these plans. Next we will share with you the price increase in these fast food products.
Tags: China BONTV News Blue Ocean Network fast food McDonalds Big Mac McNuggets KFC Pizza Hut price hike Zhen Gong Fu
